use case for SMBs

Align your strategic goals to your daily operations with a simple and affordable solution

use case for SMBs

why empiraa

The user-friendly platform that aligns your people under common objectives

use case for SMBs

have a centralised plan

Get started, simply

Unleash your potential with Empiraa’s Strategy Designer. Input your vision statement, core values and set some core business pillars to work towards. Enjoy a seamless experience that transforms complexity into simplicity, paving the way for a powerful game plan centralised in your myHub dashboard.

You don’t need to be a strategy expert to use Empiraa. Say goodbye to confusing jargon and lengthy onboardings, now you can enjoy a platform accessible to the everyday business owner.

engage your people

Break down those lofty goals

Engage all your people to work towards your business goals and get behind your success.

With the full myHub view, everyone can see how they are contributing to your game plan in Empiraa. Break down those lofty goals into smaller objectives that can then be assigned to relevant teams. Soon enough you will be increasing productivity and turning those dreams into reality.

make informed decisions

Track your progress live

Keep accountable to your plan by checking in regularly. Monitor who in the team might need extra help reaching their targets or when you might need to pivot if something isn’t working. 

Seamlessly integrate Empiraa with your existing tech stack for a living, breathing plan that reflects your business’s real-time performance. With Empiraa’s no-code integration, you can connect with thousands of your favourite everyday platforms like Hubspot, Salesforce or Xero. 

enhance culture

Collaborate with the team

Create a sense of camaraderie amongst your teams with shared objectives. Our chat function enables you to keep conversations around the objectives central to Empiraa, without getting lost in email threads.

Our users say that the collaboration aspect of Empiraa has increased their employee’s understanding of their purpose in the business. This has had a direct boost on company culture and employee engagement results.

streamline success

Celebrate the wins

When your organisational pillars are met and exceeded, you will have a greater appreciation of the team effort that went into achieving them. No longer are the executive team and CEO solely responsible for your business achieving its goals.

Celebrate those who contributed to the wins!

Did someone say features?
We've got a bunch

Unlock your business’s full potential with Empiraa’s intelligent planning engine, collaborative workspace, and performance analytics. Drive strategic alignment, enhance collaboration, and make data-driven decisions for lasting business success.


simple interface

Get your business game plan front of mind for everyone

Say goodbye to lost strategy documents forever. Keep the plan front of mind for the whole team with Empiraa’s myHub page, clearly showing how you are progressing toward your goals at all times. A simple interface, in a central place, never to be lost again!

measurable data

Get current data that tells you where you're at in a glance

Static plans be gone! No longer worry about how you’re tracking with your planning. In seconds you can see how the team is tracking towards your goals with easy to read live data that can be enhanced through our API integration. Make timely and accurate decisions when you are empowered with the information.

Data on Empiraa app


Bring collaboration back to your business planning

Business planning no longer needs to sit with just the founder and leadership team. Now you can empower your whole team to contribute to the business vision and give them a better understanding of your ‘why’. Use the built-in chat features and assign your team their own objectives to contribute to the organisation’s pillars.

api integration

Automate data flows with the EmpiraAPI

Don’t spend time manually entering your data for your game plan. Save hundreds of hours by connecting your favourite apps to the EmpiraAPI. Enable automatic data flows from your most used programs to keep your plans up-to-date and accurate. Monitor your progress in real-time and keep aligned with your goals.

Ai technology

Enhance your planning potential with AI technology

Need help with knowing how to breakdown your objectives into actionable tasks? Or maybe need some inspiration for a vision statement? Streamline the brainstorming process for your game plan with AI assistance. Level up your business planning and take inspiration from industry-specific suggestions powered by OpenAI.

Hear what other business owners think

Not only does Empiraa allow me to create multiple levels of objectives and tasks that contribute to the business's pillars, but it makes my life a thousand times easier when it comes to yearly performance reviews. Provided my staff regularly enter data for their assigned objectives, we can easily see their performance over a time period. The platform is really easy to use and simple to see with the traffic light style colours to indicate performance. I haven’t come across a tool like it, that combines simplicity while providing lots of value.

I recently started using Empiraa for my business planning needs, the overall experience has been fantastic. The platform has exceeded my expectations in terms of its features and functionalities for the price. One of the things that Empiraa does exceptionally well is providing a simple way to align the business around what important and how we are tracking in near real time. It allows us to anchor our business in the right conversations about our goals, without endless hours of pack production monthly. The design has simplistic design means rolling out was easy and therefore time to value quicker – which is important in the age of app overload.

Explore the live demo

Trusted by your favourite businesses

SMBs often face resource constraints and limited access to sophisticated planning tools which are typically overpriced and full of features which go underutilised.

Empiraa’s affordability and ease of use make it an ideal choice for these types of businesses.